Loren McDougall

President, Owner, Auctioneer, CPPA

In 1982, in his hometown of Langbank, Saskatchewan, and with the support and assistance of his family, Loren McDougall began down the path that would become his - and his family's - life work.

Starting with mostly rural auctions, hand perforated bid sheets and a talent for talking to people, Loren McDougall started an auctioneering company.

Over the last 40 years, McDougall Auctioneers Ltd. has grown from a one-man operation with the support of his family, to a multimillion dollar business that touches every member of the McDougall family. Today, McDougall Auctioneers Ltd. is a recognized leader and innovator in the field of auctioneering, real estate and agriculture.

Loren credits his ability to talk to people, his priority of choosing family before all else and an accessible leadership style for his successes. Loren chooses his team based on initiative and ability. He develops relationships with care. He empowers his team through delegated management and trusts that each person will deliver on - even exceed - McDougall Auctioneers' customer promises.

The shift away from conventional to online auctions gave Loren a chance to expand their customer base through the western provinces and into the online world. Loren's challenge to his team was to adapt to and overcome obstacles and achieve new goals.

Today, Loren enjoys the work as the President of McDougall Auctioneers Ltd. and time spent with his family both at the office and at home. His challenge to his team is to keep the focus on people in a growing online world.